Vietnam Post cooperates with Vietnam Farmer’s Union to put 7.5 million farmer households on the e-commerce platform Postmart.vn

The meeting of implementing the cooperation agreement and coordination plan in 2022 between Vietnam Post and Vietnam Farmer’s Union.

According to Mr. Nguyen Kien Cuong, Vice President of Vietnam Post, from now to 2025, Vietnam Farmer’s Union and Vietnam Post will focus on coordinating to achieve 5 main tasks: propaganda, introduce and connect product consumption; deploying the supply chain with safe and high quality agricultural products; building and developing production chain with sustainable value in association with national target programs; develop forces of collaborators and sales agents; Vietnam Post provides priority products and services to Vietnam Farmer’s Union, farmer memberships, professional associations, farmers' clubs and cooperatives.

Vietnam Farmer’s Union and Vietnam Post aims to support 7.5 million agricultural production households to post information on Postmart.vn.

In 2022, Vietnam Farmer’ s Union and Vietnam Post aims to review and support 7.5 million agricultural production households to update information on the e-commerce platform Postmart.vn. These are not only typical business households in more than 10,600 communes and wards across the country, but also members of Farmer's Associations, occupational associations, cooperatives and agricultural production households, handicraft production households…. More than 7.5 million households will be exempted from all fees supported to register electronic payment tools together with policies on training, advertising and consuming products by Vietnam Post.

Speaking at the meeting, Mr. Chu Quang Hao, President and CEO of Vietnam Post confirmed that the cooperation between Vietnam Farmer’s Union and Vietnam Post is the right time in the current context, because the common goal of both sides is to support people in digital transformation and economic development.

Mr. Chu Quang Hao, President & CEO of Vietnam Post said: Postmart.vn is a Vietnamese e-commerce platform with a mission to serve people and develop agriculture

With the mission of serving the community, in 2021 Vietnam Post will begin to deeply participate in the digital transformation strategy, especially the agriculture and rural digital transformation strategy by supporting 2.7 million farmer households to the e-commerce platform Postmart.vn. Especially during the time when the Covid-19 pandemic broke out strongly in the Southern provinces, Vietnam Post has directed the provincial posts to support farmers to put products for consumption on the postal channels and maintain retail locations of essential goods to help people and rural areas to help promote, introduce, transport and supply products between the two ends of the country more conveniently. The supply chain of Vietnam Post has never been broken during the two years of the pandemic.

Immediately after the meeting, Vietnam Post will focus on reviewing and updating agricultural production households' information on postmart.vn as well as helping farmers and agricultural cooperatives to actively use technology, step by step implement digital transformation in the field of agricultural production and trading.

Supporting farmers to bring their products on sale on the channels of Vietnam Post.

 “Currently, Vietnam Post has a plan to connect with e-commerce platforms of postal countries such as Japan, Singapore and some countries in the region. When our products are brought on postmart.vn, they will be linked to e-commerce platforms of countries in the region, and in the future to developed countries. Vietnam Post will also add more utilities on the postmart.vn to ensure more convenient exchange and consumption of goods. For example, to consume small products, agricultural households, villages and communes can form groups and share products in their villages and commune on the e-commerce platform. Therefore, the e-commerce platform will solve the desire to exchange products between farmers in the same areas. Postmart.vn is the Vietnamese e-commerce platform and has a mission to serve people to develop agriculture, so there will certainly be many utilities for agricultural production households, including farmers who have never sold online" said Mr. Chu Quang Hao.

E-commerce floor Postmart.vn has become an effective shopping channel for Vietnamese people

Mr. Chu Quang Hao added in 2021, Vietnam Post has delivered and transported agricultural logistics to the world, especially to the markets of Japan, Germany, Australia, and Europe and has had initial success. Therefore, for products with good brands and quality, agricultural production households can think of exporting agricultural products to markets, thereby raising the level of Vietnamese agricultural products in the international market.

In the near future, Vietnam Post will increase investment in cold storage systems in many areas of the country. With this system, fruits, agricultural products, seafood... will be preserved to sell off-site, off-season but still ensure product value. Moreover, Vietnam Post will also cooperate with agricultural product processing enterprises to invest and develop processing technology of agricultural products for domestic consumption and export with a view to increase the value of the Vietnamese agriculture products.

Mr. Nguyen Xuan Dinh, Vice Chairman of the Central Committee of the Vietnam Farmer Association spoke at the conference

Mr. Nguyen Xuan Dinh, Vice Chairman of Vietnam Farmer' s Union affirmed that the task of digital transformation of agriculture, connecting agricultural product consumption and supporting farmers to develop production and business is the main task of Vietnam Post and Vietnam Farmer’s Union. To achieve the goals soon, Vietnam Farmer’ s Union and Vietnam Post will establish a steering committee and a working group to implement the cooperation agreement from the central level to the provincial and city levels to ensure clear direction, close to the actual situation. Moreover, on the basis of the framework plan of Farmer' s Associations and Post Offices in provinces and cities need to actively develop programs, plans, targets, products, and appropriate solutions... to implement specifically.

Mr. Dinh noted that the two units need to strengthen communication through various forms, and at the same time coordinate to soon deploy training and guidance for agricultural production households from farming methods to create safe and quality products to the use of computers, smart phones, the Internet, e-commerce platforms... so that the farmers can soon master new sales forms.

Vietnam Post uses QR code scanning to help create an account on the Postmart.vn conveniently and safely

In addition, the two units will also study and cooperate in building a chain of points of sales for agricultural products at fixed and potential locations of both units. Accordingly, the Vietnam Farmer’s Union and Vietnam Post from the central level to the provinces, cities, districts and towns will simultaneously participate to coordinate closely to implement programs to connect and consume agricultural products for households on both online channels (Postmart.vn) and Offline (points-of-sales system).